One of the questions Charlotte Ledger founder and executive editor Tony Mecia is asked a lot is, “How is it going with The Ledger?” As we begin 2025, now is the traditional time to answer. In the spirit of transparency, we’re giving you a peek behind the curtain of our operation.
The Ledger published an article on Dec. 30 recapping the year, what The Ledger accomplished and what we hope to see in 2025. You can check it out here.
But we wanted to take it a step further. Mecia recently sat down with Ledger Podcast host Steve Dunn to talk more in-depth about The Ledger’s 2024, how we operate and where we’re headed. In this episode of The Charlotte Ledger Podcast, they discuss:
How The Ledger is doing in terms of subscriptions.
The Ledger’s business model and how it makes revenue.
How The Ledger works to increase the size of its audience.
How The Ledger differentiates itself from other Charlotte media.
The importance of aligning interests with those of the readers.
How the media industry is changes, and where The Ledger fits in.
How AI will change the information all of us receive
We hope you enjoy the conversation.
This episode of The Charlotte Ledger Podcast is produced by Lindsey Banks.
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